Are You Too Busy to Follow Up?

Are You Too  Busy to Follow Up- FBLet’s see if this sounds familiar. . .

You attend lots of mixers, meetings, coffees and conferences. You collect tons of business cards and connect with hundreds, even thousands of people online. But what do you have to show for it?

You’re “busy”, but not “busy” in a good way – with clients and customers and growing your business. You’re racing around with too much to do and never getting anywhere.

Try this instead: Whenever you register for an event – whether it’s a conference, networking mixer or other meeting – schedule time for following up. Look at your calendar and put some time aside in the day or two after your event to follow up with the people you meet. Having it “scheduled” will make it more likely to happen.

And remember, if you’re too busy to schedule any follow up time, then you’re too busy to be going to yet another event.

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    Speak Your Mind


  1. I agree with you Cathy. I’m so tired of “professionals” with their hand out wanting me to give them business without so much as a shared cup of coffee even if we have to do it virtually.

  2. Cathy, I love this idea! Schedule a meeting right away or that great new contact just gets sucked into a black hole. Especially pertinent for me today as I will be going to a chamber of commerce meeting.

  3. Good advice, Cathy! I used to do this when I was in another network marketing company when I lived in Texas, but I hardly ever leave the house anymore, so all of my ‘networking’ is online.

    • I used to be a member of a Chamber of Commerce, but I was always too afraid to follow up with anybody. I just kept showing up and meeting the same people over and over again, and although I did manage to get a few customers, it never took off.

      • Jeanne — I think what gets most people tripped up when it comes to following up is that we don’t go into the situation with some sort of plan, goal and purpose. When that is clear, it’s a lot easier to follow up.

        Thanks for your comments.

    • Many of the same rules apply to online networking, Jeanne. I know that I need to be EXTRA careful about how I spend my time online — it’s so easy to go down rabbit holes or spend too long “chatting” and “sharing” online, isn’t it?

  4. This post has great advice. I really like the idea of scheduling the follow up as part of the initial networking event. Great tip!

  5. Love this! It’s true being busy, but not in a good way gets us nowhere.

    • There seems to be an epidemic of “being busy”, Michelle! One of my commitments this year is to be more intentional about the use of my time and being overly busy is certainly not conducive to that.

      Thanks for your comment!

  6. So true. What’s the point of going to networking events if you’re not actually interested in getting to know anyone and finding out whether you’re a good fit for business? Better to go and talk to one or two people and then follow up with them, then to exchange business cards with everyone in the room and never even look at them again.

    • Precisely, Marie!

      I think some folks mistake the act of collecting cards and adding contact into to their database as “building their network.” It’s unfortunate, but many people don’t focus on building relationships with people.

  7. What a great idea! Thank you, Cathy!

  8. Great blog, Cathy! I like it – schedule time for follow-up and if you don’t have time, consider not going.

  9. Ariana Fernandez says:

    Good Tip! thanks so much. Setting time on the calendar will help.

    • Thanks, Ariana.

      The simple act of putting on our calendar and setting time aside for it makes it more intentional. If we aren’t willing to do that, we should think twice about attending the event.(unless it’s purely social, of course)

  10. I thought this was an excellent tip to incorporate after visiting a workshop or a networking meeting. Thank you so much for sharing this. I plan on using it this week, actually next week.

  11. Good advice. A long time ago I learned to schedule everything, even personal calls, time to read, etc. I’m not much of a structured person but scheduling follow-up time, networking time are good actions to take.

    • Good for you, Roslyn! You’re right — scheduling our time for personal and professional projects and tasks helps us to actually DO them because we’ve set aside the time dedicated to JUST that one thing!

  12. Most of the time networking is more of a social thing for me and an education thing.. but when I do make a connection with someone who is interested or I am interested in their product/services… follow up is a must and yes, I do it! great points

  13. Great idea to set aside some time for follow up. Thanks for sharing.

  14. Yes, ma’am! Love the idea of blocking out time to follow up. I would also go so far to say you are wasting your time by going to networking events without having a follow-up plan. Good stuff!

  15. You nailed this idea for networking, Cathy. Networking is more than, “Hi, how are you,” exercise. It really is part of the business marketing model. Even 5 contacts post event can help lead to working connections.

  16. A good advice to write it down…as I normally forget…